Privacy policy

Scope of validity

This Privacy Policy informs users as to the type, scope and purposes of the collection and use of personal data by

Atreus GmbH
Landshuter Allee 8
80637 Munich
Germany

Tel.: +49 (89) 45 22 49-0
Fax: +49 (89) 45 22 49-599
E-mail: kontakt(at)atreus.de

(hereinafter “Provider”) on this website (hereinafter “Offer”).

The legal basis is the General Data Protection Regulation (GDPR) of the European Union.

Access data / Server log files

Provider (or its Webspace provider) collects data about every access to Offer (in server log files). The access data include: Name of the website accessed, file, date and time of the data retrieval, data volume transferred, notification of the retrieval, browser type and version, user’s operating system, referrer URL (the site visited previously), IP address and requesting provider.

Provider only uses the protocol data for statistical evaluations for the purpose of operating, optimizing and the security of Offer.

Use of personal data

Personal data is information with the aid of which a person’s identity can be determined, i.e. personal details that can be traced back to a person. These include, for instance, the name, e-mail address or telephone number, but also data about preferences, hobbies, memberships or the websites a person visits.

Provider only gathers, uses and passes on personal data according to Section 6 GDPR, if the user consents to the collection of the data or if this is permissible.

Contacting

When contacting Provider (for example using a contact form or e-mail), the user’s information is stored for the purpose of processing the inquiry and in case further inquiries follow.

Newsletter

With the newsletter we inform you about us and our offerings. If you wish to receive the newsletter, we require a valid e-mail address from you as well as information that enable us to confirm that you are the owner of the stated e-mail address, or that its owner consents to receiving the newsletter. These data are only used for sending the newsletter and are not passed on to third parties.

We record the registration for the newsletter electronically, storing in particular the date of the registration. This storing of data also serves as proof in the event that a third party misuses the e-mail address and registers to receive the newsletter without the knowledge of the authorized person or owner.

You can revoke your consent to the storing of the data and e-mail address and their use for the sending of the newsletter, using the link in the newsletter itself, in your profile or by notifying us: datenschutz(at)atreus.de

Cookies

Cookies are small files that enable specific, device-related information to be stored on the user’s access device (PC, smart phone, etc.). They serve to improve the user-friendliness of websites and are thus beneficial to the user (e.g. storage of login data). They also serve to record the statistical data pertaining to the use of the website and to analyze them in order to improve the offering. Users can influence the use of the cookies.

Most browsers dispose over an option for limiting or preventing the saving of cookies. We point out, however, that cookies make using the site faster and more comfortable. You can manage many online advertising cookies from companies at the US site www.aboutads.info/choices/ or the EU site www.youronlinechoices.com/uk/your-ad-choices/.

Google Analytics

This Offer uses Google Analytics, a Web analysis service provided by Google Inc. (“Google”). Google Analytics uses cookies: text files that are stored on the user’s computer and that enable the use of the website to be analyzed. The information about the use of this website generated by the cookie is generally transmitted to and stored on a Google server in the USA.

In the event of IP anonymization being activated on this website, Google shortens the IP address of the user within the member states of the European Union or other contracting states to the convention on the European Economic Area in advance. The full IP address is only transmitted to the Google server in the USA and abbreviated there in exceptional cases. The IP anonymization is active on this website.

Google will use this information by order of the operator of this website to assess the user’s use of the website, to compile reports on the website activities and to render further services to the website’s operator that relate to the use of the website and the Internet.

As Google Analytics is used together with a Google advertising service (Google Remarketing, see below), the data recorded by Google Analytics may also be brought together with data from third-party cookies (from websites from other providers). You can find out more about this at www.google.com/intl/de/policies/privacy/. 

Users can prevent cookies from being stored on their computer by setting their browser software accordingly. However, this Offer points out to the users that they may then not be able to fully use all functions of this website. The users can also prevent the data generated by the cookie and data relating to their use of the website (incl. their IP address) from being sent to or processed by Google, by downloading and installing the browser plugin made available at the following link: tools.google.com/dlpage/gaoptout

Alternatively to the browser add-on or within browsers on mobile devices, click on this link to prevent the recording of data by Google Analytics within this website in the future. In such case, an opt-out cookie is stored on your device. If you delete your cookies, you must click on this link again.

Use of Google Remarketing

This website uses the remarketing function of Google Inc. This function serves to present website visitors within the Google advertising network advertising that is related to their personal interests. A cookie is stored in the website visitor’s browser, which enables the visitor to be recognized when he/she access websites that belong to Google advertising network. On these sites, the visitor can be presented with advertising that relates to content that the user has called up previously on websites that use the remarketing function from Google.

This can lead to a linking of data from other websites. When you are registered with your Google account, Google can also link the data with your Google account. The purpose and scope of the data collection by Google and their further processing and use can be found in the data protection notice of Google: www.google.com/intl/de/policies/privacy/

If you do not want Google Remarketing to be used, you can deactivate it using the settings at www.google.com/settings/ads. Alternatively, you can also deactivate the use of cookies for interest-related advertising using the advertising network initiative, by following the instructions at www.networkadvertising.org/managing/opt_out.asp.

Personalization

This website uses an algorithm for marketing purposes, with the aid of which content can be displayed that is individually tailored to a given user. Using cookies, data is gathered pertaining to the visitor’s user behavior (e.g. which content they view and how often). These data are analyzed and serve as the basis for the calculation for which content is shown to which user. The cookies gather data in anonymized form, and not personal data. If you wish to deactivate this function, please click here.

Marketo

On our website, we use a service provided by the company Marketo EMEA Ltd. (“Marketo”) to gather statistical data about how people use our website, to optimize our range of products and services accordingly, to provide downloads of case studies, publications, studies, event information and registrations, white papers, fact sheets and other similar materials, and to conduct e-mail marketing. To do this, we save one or more cookies on your computer, with the aid of which we collect data for marketing and optimization purposes, which are saved and further processed on the Marketo servers. The data collected can be brought together with the personal data that you voluntarily provide on the website, in order to form a profile. You can choose not to allow a personal profile to be compiled by deactivating the “Cookie” function in your browser (see section “cookies”). If you give us your consent, we will also use your data to inform you about our products and new developments. For further information please see Marketo’s privacy statement at legal.marketo.com/privacy-shield/.

Mouseflow web analysis

This website uses Mouseflow, a web analytics tool from the company Mouseflow ApS, Flaesketorvet 68, 1711 Copenhagen, Denmark, to record randomly selected visits to the website (only with anonymised IP addresses). It produces a protocol of the mouse movements and clicks that are made on the site, with the intention of deriving improvements for it. The information it gathers cannot be attributed to individual users and it is not passed on to any third parties. If you do not wish your visit to the site to be recorded in this way, you can deactivate Mouseflow at the following link: www.mouseflow.de/opt-out/.

Disclosure

We will be happy to tell you on request what personal information we have saved about you, according to Section 15 GDPR. We are always at pains to ensure that your data are correct and up to date. If, despite our efforts, we have stored incorrect information, please inform us, so we can rectify the situation, complying with your right of correction according to Section 16 GDPR.

Further rights

In addition to your rights of disclosure and correction, you have further rights regarding the handling and processing of your data.

You can always object to certain future uses of your personal information, in particular to Atreus Group mailings.

Furthermore, you have the right of deletion of your personal data (Section 17 GDPR), restriction of processing your data (Section 18 GDPR), objection against processing your data (Section 21 GDPR) and your right of transfer of your data (Section 20 GDPR). Please note that these rights are subject to further legal requirements.

Atreus GmbH is responsible for complying with your rights, with regard to the common data processing of the Atreus Group. Nevertheless, you also may claim your rights against the competent data protection authority or against the other Atreus Group Companies.

In case you have any questions regarding the handling and processing of your personal data, or if you wish to exercise your rights, please get in touch with our Data Protection Officer:

datenschutz(at)atreus.de